Mondelēz lifts sales as Albertsons tackles in-store retail media measurement Ad Tech February 1, 2026 Mondelēz lifts sales as Albertsons tackles in-store retail media measurement Read the full article here
Instacart unveils clean room solution in latest bid to CPG advertisers Ad Tech February 1, 2026 Instacart unveils clean room solution in latest bid to CPG advertisers Read the full article here
Disney unveils TikTok-like vertical video, AI video generation tool Ad Tech February 1, 2026 Disney unveils TikTok-like vertical video, AI video generation tool Read the full article here
Apple taps Google Gemini to power AI features in multiyear deal Ad Tech February 1, 2026 Dive Brief: Apple and Google have entered into a multiyear partnership that will see Google’s Gemini models power Apple’s artificial…
ChatGPT to begin testing ads as generative AI competition heats up Ad Tech February 1, 2026 Dive Brief: OpenAI will begin testing advertising on ChatGPT, its generative artificial intelligence platform, in the coming weeks, the company…
TikTok ups bid to entertainment marketers with latest ad solutions Ad Tech February 1, 2026 Dive Brief: TikTok is attempting to make itself more friendly to advertisers within the larger entertainment ecosystem with two new…
The new reality of ecommerce data: How signal quality will define performance Ad Tech February 1, 2026 For nearly two decades, ecommerce measurement followed a familiar playbook. Browser-based tracking pixels captured clicks, page views, add-to-cart events and…
WPP rolls production capabilities into new WPP Production unit Ad Tech February 1, 2026 Dive Brief: WPP is consolidating its production capabilities, including those from its global production company Hogarth, into one integrated unit…
