Email Marketing
In MarTech’s “MarTechBot explains it all” feature, we pose a question about marketing to our very own MarTechBot, which is…
Hypertype, a female-founded customer communication automation startup, has successfully raised €600,000 (£506,500) in a recent fundraising round, further boosting Sweden’s growing…
Email and SMS didn’t undergo a seismic shift in 2025, but they did change in ways that materially affected performance…
Tailoring marketing approaches to resonate with regional audiences while maintaining a cohesive global presence is a “necessity”. This is according…
To smaller businesses, big brands can feel like they have existed since the dawn of time. They often have deep…
One of the fundamental premises of marketing automation is email engagement. And as modern marketers, we are under serious pressure…
Back in July, I packed up my house and moved everything to my new place. Moving is always a slog,…
Author: Amandine Fernandez, CMO Letsignit Every day, thousands of emails leave your organisation, each one carrying your brand, your tone,…
There are three primary methods for embedding an image into an email: Linking the image, inline embedding, and Content-ID (CID).…
AI tools are becoming a common sight in email marketing activities, but their effectiveness depends on how well the technology…
We’ve updated our story on bulk email restrictions to include news of that Google will crack down on non-compliant emails…
Your Org Structure Is Showing—Close the Mid-Funnel Gap Read the full article here
