Burger King’s CMO on firing its mascot as brand evolves in new campaign Social Media April 9, 2026 Burger King’s CMO on firing its mascot as brand evolves in new campaign Read the full article here
Why JCPenney’s spring campaign bowed with a Paris, Texas, fashion show Social Media April 9, 2026 Why JCPenney’s spring campaign bowed with a Paris, Texas, fashion show Read the full article here
‘Dumb is hard to replicate’: How Garage Beer wins with content, community Social Media April 9, 2026 ‘Dumb is hard to replicate’: How Garage Beer wins with content, community Read the full article here
TikTok, Tubi start creator program to bring social stars to streaming Social Media April 9, 2026 Dive Brief: TikTok and Tubi are partnering to help creators make the transition from smartphones to living room screens, according…
TikTok pitches advertisers on bold new chapter under US joint venture Social Media April 9, 2026 NEW YORK — For many digital publishers, the NewFronts serve as a valuable opportunity to pitch brands and agencies on…
How Aerie is pushing back against AI content with Pamela Anderson Social Media April 9, 2026 How Aerie is pushing back against AI content with Pamela Anderson Read the full article here
Mars gum brands mix memes, ‘borrowed nostalgia’ in global campaign Social Media April 9, 2026 Dive Brief: OEFY, the Mars-owned brand which includes Orbit, Extra, Freedent and Yida gums, launched a new global campaign, “Total…
Inside Walmart’s creator-driven social commerce playbook Social Media April 9, 2026 On average, U.S. consumers spend about two and a half hours per day on social media, with Gen Z topping…
Cava experiments with social-first marketing via dating microseries Social Media February 1, 2026 Mediterranean fast-casual restaurant chain Cava is once again shaking up the dating scene with the second season of “Bowlmates,” its…
How generative AI upends the brand crisis playbook Social Media February 1, 2026 The following is a guest piece written by Shannon Reedy, chief brand officer at Terakeet. Opinions are the author’s own.…
Lowe’s pops up at movie theaters with Cinemark popcorn promotion Social Media February 1, 2026 Dive Brief: Home improvement retailer Lowe’s has signed on as a partner for Cinemark’s National Popcorn Day promotion, which lets…
Miller Lite centers IRL social interaction with new creative platform Social Media February 1, 2026 Dive Brief: Miller Lite today, Jan. 8, launched a new creative platform centered around making social connections in the real…
