I’ve got another epic interview for you today.
This time I had this privilege of interviewing Kristen Lafrance.
She’s an awesome person and super talented marketer who is the Head of Resilient Retail at Shopify.
We talked a lot about how she’s become a B2B influencer and her super power of churning out high-quality, consistent content.
We also talk about audience development and community building. She runs a highly engaged Slack group for the Ecom/DTC community, so she knows a ton about these topics.
I highly recommend diving head first into this episode.
Shoot Kristen a follow on Twitter here:
#ecommerce #shopify #ecommercebusiness #digitalmarketing #onlinebusiness #retail #podcast #community #marketingtips #chasedimond
Watch the full video on Youtube

