I’ve got another epic interview for you today.

This time I had this privilege of interviewing Kristen Lafrance.

She’s an awesome person and super talented marketer who is the Head of Resilient Retail at Shopify.

We talked a lot about how she’s become a B2B influencer and her super power of churning out high-quality, consistent content.

We also talk about audience development and community building. She runs a highly engaged Slack group for the Ecom/DTC community, so she knows a ton about these topics.

I highly recommend diving head first into this episode.

Shoot Kristen a follow on Twitter here:

#ecommerce #shopify #ecommercebusiness #digitalmarketing #onlinebusiness #retail #podcast #community #marketingtips #chasedimond

Watch the full video on Youtube

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