If you’re in Ecommerce, you probably know MatchaBar.
In this Email Marketing Case Study video, you’ll learn why a replenishment reminder email flow is so important for brands that sell consumables and topicals.
MatchaBar’s products are consumables that need to be re-ordered in order to keep a customer’s matcha stash full. This means that finding the right send time for re-order nudges is crucial.
The replenishment flow was set up to test for the ideal delay based on the product ordered and average time between orders in Shopify.
#email #emailmarketing #emailmarketingcasestudy
Watch the full video on Youtube