In this video, Chormaic walks us through how he goes about auditing an ecommerce brands (most our clients are using Shopify as their ecommerce platform) email marketing channel.
He mentions that this is also applicable for brands leveraging SMS as well.
He also covers why you should audit an account in the first place and the frequency in which he does this for his clients.
You can follow Chormaic on Twitter here:
#ecommerce #marketing #shopify #brand #audit #email #emailmarketing #sms #ecom #digitalmarketing #chasedimond
Watch the full video on Youtube