WPP abandons holding company model in major strategic overhaul Ad Tech March 31, 2026 WPP abandons holding company model in major strategic overhaul Read the full article here
Kantar Media enters new era as Fifty5Blue following $1B sale Ad Tech March 31, 2026 Kantar Media enters new era as Fifty5Blue following $1B sale Read the full article here
CMOs face risks locking brands into agency AI platforms: Gartner Ad Tech March 31, 2026 CMOs face risks locking brands into agency AI platforms: Gartner Read the full article here
Retail and grocery brands dominate ChatGPT ads Ad Tech March 31, 2026 Retail and grocery brands dominate ChatGPT ads Read the full article here
Netflix enriches ad-targeting prowess with Amazon, Yahoo audience data Ad Tech March 31, 2026 Netflix enriches ad-targeting prowess with Amazon, Yahoo audience data Read the full article here
Horizon Media pilots AI solution to detect cultural shifts mid-campaign Ad Tech March 31, 2026 Horizon Media pilots AI solution to detect cultural shifts mid-campaign Read the full article here
PMG eyes expansion with AI-focused repositioning, Freewheel partnership Ad Tech March 31, 2026 PMG eyes expansion with AI-focused repositioning, Freewheel partnership Read the full article here
Beverage marketer sees cost savings with agentic media-buying test Ad Tech March 31, 2026 Beverage marketer sees cost savings with agentic media-buying test Read the full article here
Martin Sorrell’s outlook on AI, media transparency and agency upheaval Ad Tech March 31, 2026 Martin Sorrell’s outlook on AI, media transparency and agency upheaval Read the full article here
Apple rolls out ads for Maps as advertising revenue grows Ad Tech March 31, 2026 Apple rolls out ads for Maps as advertising revenue grows Read the full article here
Top 5 stories from Marketing Dive Ad Tech March 31, 2026 Top 5 stories from Marketing Dive Read the full article here
How CTV advertising prepped for next-gen reinvention at NewFronts Ad Tech March 31, 2026 How CTV advertising prepped for next-gen reinvention at NewFronts Read the full article here
