P&G prioritizes data, AI to tackle fragmented ‘new media reality’ Data/Analytics February 1, 2026 Procter & Gamble is emphasizing its strengths in data and artificial intelligence as the packaged goods giant contends with a…
Optimizing your media mix for 2026 Data/Analytics February 1, 2026 With questions about tariffs and the economic outlook persisting, brands are prioritizing a strong start to the year. The wrong…
