Email Marketing: Email Deliverability – Part 2 (Don’t Send Emails Until You Watch This) Videos August 23, 2020 Back by popular demand, I’m excited to bring you Email Deliverability – Part 2. While I know a lot about…
Email Marketing: Actionable Email Marketing Tips From a Real Life Klaviyo Data Scientist Videos August 14, 2020 I’m so excited to bring you this interview I did with Michael Lawson, a Data Scientist at Klaviyo. In this…
Email Marketing: Insights from an ESP Owner with Jimmy Kim of Sendlane (Fascinating Insight) Videos August 12, 2020 This is by far one of the most interesting conversations I’ve had and presentations I’ve seen. Jimmy Kim is one…
Real Talk w/Shack: Boundless Labs X Structured Social Merger Videos August 10, 2020 Nick Shackelford (Shack) and I sit down to talk about our merger story. We talk about our friendship, my background,…
Episode 1 of my new series w/Stephanie Bregman Videos August 9, 2020 I’m excited to share this new series I’ve started. I’m interviewing marketers that work in-house for brands (as opposed to…
Email Marketing: The Inside Look at the Replenishment Reminder Flow within Klaviyo Videos August 2, 2020 If you’re selling products that your customers purchase repeatedly within a certain timeframe, a replenishment flow can nurture customers at…
Ask Me Anything About Ads Videos July 31, 2020 I’m burned out on writing copy so rather than push through …I’m going to do this AMA and try to…
Email Marketing: Email Deliverability – Part 1 (Watch This Before You Send Your Next Email Campaign) Videos July 26, 2020 While I know a lot about email deliverability, I wanted to bring someone else on that specializes in it to…
Email Marketing: How to run A/B Tests within Klaviyo (Step-by-Step Email Marketing Tutorial) Videos July 19, 2020 This video will show you how to run subject line tests within Klaviyo for campaigns as well as flows. Watch…
Email Marketing: How & Why to Auto Resend Welcome Email 1 to Non Openers (Email Marketing Tip) Videos July 12, 2020 It’s not uncommon for this first email in the welcome series to outperform the other few emails in this flow…
Email Marketing: How to Segment your Email List (Step-by-Step Tutorial) Videos July 3, 2020 I walk through multiple ways to best segment your email list. I’ll explain each segment + show you exactly what…
Email Marketing: Klaviyo Custom Property Flows (The Key to Email Personalization) Videos June 27, 2020 In this example, we’ve added custom tracking links to each of the product navigation categories. So The Feed, Treats, Apparel,…
