Author: News Room
YouTube annual revenue tops $60B as Google’s focus expands beyond ads Read the full article here
Amazon’s annual ad revenue passes $68B, boosted by full-funnel strategy Read the full article here
Amazon enables communication between ads platform and AI agents Read the full article here
Target to test contextual ads in ChatGPT, including through Roundel Read the full article here
Loyal customers think brands place more value on new shoppers, survey finds Read the full article here
American Eagle offers creators rewards to keep content flowing Read the full article here
Why brands need to optimize their mobile apps and websites for AI Read the full article here
Microdrama apps stand out on mobile: Here’s what the numbers say Read the full article here
Ulta Beauty taps women athletes for marketing push Read the full article here
Roku says it’s growing video advertising faster than broader OTT market Read the full article here
Gartner: CMOs want AI transformation, but few are upgrading their skills Read the full article here
Publicis weds creator, sports marketing for new Influential Sports unit Read the full article here