Author: News Room
Dive Brief: The Magnum Ice Cream Company has appointed Publicis as its global media agency of record as the CPG…
Dive Brief: Miller Lite today, Jan. 8, launched a new creative platform centered around making social connections in the real…
Founded as a parking lot pop-up in 2017, Dave’s Hot Chicken has quickly emerged as a disruptor in the fast-casual…
The Lego Group on Jan. 7 recreated an iconic moment from “Star Wars,” transforming Sphere in Las Vegas into the…
Retail media is forecast to grow about 20% in 2025, according to eMarketer, as advertisers increasingly rely on the channel…
Dive Brief: Listerine is enlisting Twitch streamers to make music based on the sounds of its mouthwash products, per details…
Dive Brief: In a bid to give clients more control over their ad tech partnerships, Horizon Media has introduced HorizonOS,…
Last week, Google introduced AI for the Gmail inbox, an announcement that got the attention of many email marketers. The…
Research from customer engagement platform Twilio has found that businesses are making good progress on implementing artificial intelligence (AI) to…
New data from international connectivity enabler BICS has revealed it blocked 507 million fraudulent spam calls and robocalls across its…
Dive Brief: Honda is drawing parallels between high-performance athletes and engineering ingenuity for its first campaign as the official automotive…
Dive Brief: Norwegian Cruise Line debuted a new brand platform, “It’s Different Out Here,” inspired by its ‘90s tagline with the…